We are abnormal, see for yourself.

DECIEM is our truly abnormal umbrella of beauty brands. In 2013, we had 1 product, 1 brand, 3 employees and 1,000 advisors who told us we could not do what we wanted to. In 2014, we had 50 employees and our sales reached $50m at retail with 4 brands and 30 products across 17 markets. We fired all of our advisors. 


In 2016, we've reached 9 operating brands with over 300 products changing the world of beauty. In our Toronto head office we have our labs and own manufacturing facility as well as our sales, marketing and design teams. We also have offices in London supporting sales and marketing for Europe and in New York supporting sales and marketing for the US. 

More DECIEM

  • The Ordinary 100% Organic Cold-Pressed Argan Oil 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    A$12.90
  • NIOD Mastic Must Mask 90ml

    Save 15% with code 15NEW

    New customers save 15% on selected products. Enter code 15NEW in the basket to enjoy 15% off.
    Shop Now
    A$70.00
  • The Ordinary Hyaluronic Acid 2% + B5 Hydration Support Formula 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    4.56 Stars 9 Reviews
    A$12.90
  • The Ordinary Caffeine Solution 5% + EGCG 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    4.5 Stars 2 Reviews
    A$12.70
  • The Ordinary Natural Moisturizing Factors + HA 100ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    A$12.90
  • The Ordinary "Buffet" Multi-Technology Peptide Serum 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    4.8 Stars 5 Reviews
    A$24.90
  • The Ordinary Lactic Acid 10% + HA 2% Superficial Peeling Formulation 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    4.0 Stars 1 Reviews
    A$12.70
  • The Ordinary Vitamin C Suspension 23% + HA Spheres 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    4.5 Stars 4 Reviews
    A$9.80
  • The Ordinary Natural Moisturising Factors + HA 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    4.5 Stars 2 Reviews
    A$9.80
  • The Ordinary High-Adherence Silicone Primer 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    4.25 Stars 4 Reviews
    A$8.80
  • The Ordinary Retinol Serum 0.5% in Squalane 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    5.0 Stars 2 Reviews
    A$9.80
  • The Ordinary 10% Agireline Solution 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    5.0 Stars 1 Reviews
    A$13.90
  • The Ordinary Glycolic Acid 7% Toning Solution 240ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    5.0 Stars 4 Reviews
    A$14.50
  • The Ordinary Retinol Serum 0.2% in Squalane 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    A$9.30
  • The Ordinary Multi-Peptide Serum for Hair Density 60ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    5.0 Stars 1 Reviews
    A$30.00
  • The Ordinary 100% Plant-Derived Squalane 30ml

    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml
    Bloomeffects Tulip Tint Lip and Cheek Balm 13ml Worth A$43.00

    Free Gift

    Receive a free Bloomeffects Tulip Tint Lip and Cheek Balm 13ml when you spend $120 sitewide!
    Shop Now
    5.0 Stars 2 Reviews
    A$13.90
View all